4 open-source alternatives to Google Analytics
These tools replicate the core functionality of Google Analytics without the SaaS subscription. Most are self-hostable; some also offer managed cloud editions.
Why switch? Self-hosting eliminates per-seat fees and keeps data on your infrastructure. Trade-offs: ops overhead, slower feature shipping, and you own backups. Pick a managed-cloud edition if you want fewer headaches.
Matomo
matomo.org
Open sourceTop 10K
Web analytics that protects your data and your customers' privacy (alternative to Google Analytics).
AnalyticsFree
OpenWebAnalytics
openwebanalytics.com
Open source
Open-source alternative to Google Analytics.
Google Analytics alternativesFree
Plausible
plausible.io
Open sourceTop 10K
Open-source alternative to Google Analytics.
Google Analytics alternativesFree
Umami
umami.is
Open source
Simple, fast, privacy-focused alternative to Google Analytics.
AnalyticsFree